L'Officiel England

It’s Lorrie Limjoco’s World: Meet The Fil-American CEO

August 9, 2024
LORRIE Cosmetics CEO, Lorrie Limjoco.
LORRIE Cosmetics CEO, Lorrie Limjoco.

Though Lorrie operates in a Los Angeles state of mind, driving her cream white Range Rover through the winding hills of California with her family – the career woman is focused on one burning objective: the release of her cosmetics line this fall. On her mind at all times are the recipes of the products she’ll be debuting to the world – for radiant lips that reflect the freshness of water, LORRIE Cosmetics has developed a sheer lip butter composed of water compounds. Her product range will showcase new formulas for sumptuous lip glosses enticing a smooch worthy finish. Lipsticks are rich in long-lasting pigment, plumping the natural form of the lip into the shape of cupid’s touch.

Secure the turning heads gazing straight in your direction with the Filipina-owned, incoming cosmetics line: LORRIE Cosmetics. The modern cosmetics line is also set to launch its own line of ‘LORRIE Cosmetics’ handbags – a creative expression by a brand never before done in the cosmetics market.

LORRIE Cosmetics is an eminent force of beauty coming onto the stream of the market, exploring new heights of custom care for all natural skin types. Founder and CEO, Lorrie Limjoco curated the brand’s essence from the complexity of how skin interacts with the environment, given that she hails from the tropical oasis of The Philippines. “I’m connected to my Filipina roots so I understand the desires of my culture’s beauty landscape,” shared Lorrie. “Lorrie Cosmetics is about enjoying the wonder of your beauty affordably, with grace and humility, changing the definition of accessible quality cosmetics. At LORRIE Cosmetics, we consider who we made our creations for, remembering that our products are made from the philosophy of pouring beauty onto the world.”

The rising cosmetics mogul is already distinguishing herself as a thoughtful beauty entrepreneur, forming teams that research the sensitivities of skin texture, assigned with paying special attention to the natural elasticity of skin across the world. Her formulas of foundation are a scientific blend of ethically sourced vitamins, fused into the base compounds needed to secure a vegan airbrush finish. “LORRIE Cosmetics is launching as a pillar of well-rounded beauty,” shared Lorrie. “After our launch this fall, I will be introducing butter concealers, angel dust setting powders, and creamy blushes that kiss the facial bones for an airbrush finish. LORRIE Cosmetics will be the rendezvous spot for translucent tinted sunscreens, alongside color correcting foundations infused with nourishing compounds for maintaining a supple and youthful look of skin. ”


“We are versatile in our product range because as humans, we’re versatile in our abilities to do wonderful things.” With a cosmetics line that is assured to evoke a refreshing surge of creativity onto the market, Lorrie understands the delicacy of skin. Look out for blushes that sing in angelic hues of pink, bursting with pillow softness, perfect for pairing with LORRIE Cosmetics glazed lip tints. The completed LORRIE makeup look is as fresh as the scents of a Bali garden.